Apriva Certifies Pidion BIP-1300 Mobile Terminal from Bluebird Soft

Full-featured Enterprise Class PDA and Payment Terminal for Mobile Merchants

ETA, Las Vegas, NV April 14, 2010—Apriva, the leading provider of end-to-end wireless transactions and secure information solutions, today announced the certification of Bluebird Soft’s Pidion BIP-1300 terminal for operation with Apriva’s Intelligent Gateway services.  The Apriva Gateway Service enables merchants to securely accept and process credit, debit, and stored value card transactions with most major card issuers and processors through multiple network connectivity options.

Designed for mobile merchants, the Pidion BIP-1300 is a professional mobile device with integrated barcode scanner, magnetic stripe reader, chip card reader, thermal printer, and wireless phone.   Easy to install applications allow merchants to customize the function of the terminal to meet their specific business model.

AprivaTalk™, Apriva’s patented secure transaction protocol resides on the Pidion BIP-1300 allowing faster, more efficient and highly secure transactions processing over cellular networks. 

“As the leading provider of wireless payment processing solutions in North America, Apriva takes a very proactive role in ensuring that our technology partners adhere to the most stringent operational and security requirements,” said Bill Clark, general manager and executive vice president, North America, of Apriva’s Point of Sale division. “We are very pleased to add Pidion’s BIP-1300 terminal to Apriva’s roster of certified products. It is a device that meets the most exacting security requirements in the market, and provides a level of flexibility and easy integration with other business applications that we expect will be very well received.”

 “Our Pidion BIP-1300 terminal provides the mobile merchant with the tools to work efficiently wherever their customers are,” said Jangwon Lee, president and chief executive officer of Bluebird Soft.  “Working with a market leader like Apriva, we can enable those merchants ensure the security of their customers’ privacy and financial information.”

The Pidion BIP-1300 is available through TASQ Technology.

About Apriva
Founded in 1999, Apriva is the leading provider of end-to-end wireless transactions and secure information messaging solutions that meet the exacting security and reliability requirements of financial services providers, government entities, and public service sectors. Through its two operating groups, Apriva Point of Sale (POS) and Apriva Information Security Systems (ISS), the company offers customers fully-managed, end-to-end, security solutions that incorporate hardware, software, network infrastructure and management tools. For more information, visit www.apriva.com.

About Bluebird Soft
Bluebird Soft Inc., established in 1995, is the global provider of mobile computers and enterprise PDAs. Bluebird offers mobile devices that enhance business mobility and efficiency. The lineup consists of mobile computers, enterprise PDAs, POS terminals, and wireless barcode scanner. Our devices are found worldwide in markets where ruggedness, reliability, and state-of-the-art technologies are paramount. For more information, visit www.mypidion.com or call +82-70-7730-8000.

Contacts:
Robin Houston     
Apriva       
480-421-7033     
rhouston@staging.apriva.com     

Glenn Goldberg
Parallel Communications Group
516-705-6116
ggoldberg@parallelpr.com

Bluebird Soft Contact:
Gina Hong
Bluebird Soft
+82-70-7730-8214
ally@bluebird.co.kr